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Media Product Consultant

Greater New York City Area, US - Information Technology and Services, Internet

Responsibilities and Essential Duties:

• Collaborate with regional & vertical sales leadership to identify client-specific, go-to-market strategies to achieve sales objectives.


• Help the sales team understand the marketers objectives, marketing mix and put together solutions designed to meet specific marketer goals.


• Develop innovative, client-specific media packages designed to meet LinkedIn’s targets and most important B2B client objectives.


• Serve as product expert and evangelist for LinkedIn content marketing solutions and develop scalable programs to educate agencies and clients on strategies and best practices.


• Develop scalable strategies and processes that enable agencies and clients to understand and optimize LinkedIn media and content marketing solutions to achieve key, client-specific marketing objectives.


• Serve as a primary liaison between Product/Product Marketing and the LMS sales team in strategic product launch planning and execution.


• As necessary, work 1:1 with LMS sales Account Executives to propose and manage solutions customized to specific client situations and asks, and to ensure that such custom solutions are deliverable and scalable.


• Develop and execute tactics and coordinate with LinkedIn Sales Effectiveness to train and educate LMS sales team on successful media packaging strategies.


• Deliver feedback to LinkedIn product development on required enhancements and evolution for LMS media and content marketing products.

Knowledge/Skills/Experience:

• At least 5-8 years of deep experience in marketing, digital media, consulting or advertising in a client-facing role. B2B marketing experience a huge plus.


• Consistent track record of achieving or exceeding targeted results


• Strong communication (oral and written), presentation and listening skills


• Demonstrate comfort level and skillset with marketing analytics


• Ability to communicate credibly at the highest executive levels within client organizations; Comfortable presenting, negotiating and closing 6, 7 and 8-figure deals.


• Must be a highly organized, self-starter that can demonstrate creativity and resourcefulness


• Experience working with cross-functional teams.


• BA/BS marketing degree, or equivalent experience; MBA a strong plus


• Travel Requirements: Sustained spurts of travel up to 25 – 30% of time; Some international travel may be required

Key Attributes:

• Creative problem solver and innovative thinker


• Great communicator (internally and externally)


• Strong sales and presentation skills – a true closer!


• Demonstrates entrepreneurial spirit; Acts like an owner


• Quick study – able to pick up and apply new concepts in a hurry


• Adept at dealing with ambiguity and high-pace, evolving growth environment


• Positive attitude, sense of humor, and a zeal to win


• Highest standard of integrity, transparency and honest


• Strong self-confidence, tempered by humility and profound team-player mentality


• Strong Emotional Intelligence (EQ); Understands cultural sensitivities and how to develop high quality relationships


• Self-motivated, self-starter; Gets stuff done!

No salary provided



Posted January 26, 2015 at 12:56AM from LinkedIn http://ift.tt/1GWPsJX

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