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Partner Alliance Sr. Director – Marketing Cloud

San Francisco Bay Area, US - Computer Software, Information Technology and Services, Internet

Partner Alliance Sr. Director – Marketing Cloud



PURPOSE AND OBJECTIVES

The Worldwide Alliances & Channels organization at SALESFORCE.COM provides global leadership developing partnerships with our Strategic Consulting Partners and Service Partners. Salesforce.com is transforming the industry and the Partner Alliance Sr. Director – Marketing Cloud is responsible for leading this change with responsibility for leading the development of our SI Alliances ecosystem for Marketing Cloud.



EXPECTATIONS AND TASKS

The Marketing Cloud Alliances position will have leadership responsibilities for developing a GLOBAL Marketing Cloud SI Alliances Strategy and Go-To-Market (GTM) plan with the partner(s), regional sales teams, supporting channel organizations, and other key stakeholders. His or her responsibility will be to develop and drive the execution of revenue-driving programs and initiatives. Additionally, he/she will be responsible for evangelizing SFDC’s value proposition within the partner organization and facilitate the partner’s value proposition within SFDC and affiliated companies.



MAJOR RESPONSIBILITIES INCLUDE:

1. Work with global leaders from assigned partner(s) to develop a joint global Marketing Cloud strategy and GTM plan that includes investments in Practice Development, co-selling, and development of vertical solutions for SFDC’s Marketing Cloud solutions.


2. Work with the SFDC Worldwide Cloud Alliances and Channels team members to execute partner GTM plans in all supported/targeted regions globally and developing region specific Practice Development plans, driving certification growth and delivering customer success.


3. Market Unit Execution – Take partner sales plays, services offering and solutions to defined market units for local partner execution and engagement within Salesforce Industries and field sales teams.


4. Execute, manage and deliver regional pipeline and revenue tied to global partner(s) strategies and initiatives in close alignment with internal and external stakeholders.


5. Drive execution in concert with regional/country ecosystem resources. Identify target accounts and sign off with regions sales and partner leadership.


6. Review sales play metrics/effectiveness on recurring basis with Partners, GTM team, Sales Regions & Business Development teams.


7. Maintain pipeline and dashboards that communicate to Executive Leadership the effectiveness of identified programs and investments.


8. Conduct regular cadence between Global Partner & SFDC Executive Marketing Cloud and company leaders


9. Communications - Ensure effective and timely internal & external communication and coordination of SFDC’s ecosystem strategy & execution results. Serve as a key contact point for strategic partners engaged with SFDC.


10. Commercialize vertical solutions or product extensions to leverage partner IP and vertical expertise with Salesforce Industries teams.


11. This is not intended to be an exhaustive list of duties or responsibilities; at times other duties may be assigned as needed.

WORK EXPERIENCE

• 15+ years in a channel sales or channel management roles focused on multiple partner types including GSI’s like Accenture, Deloitte, PwC and IoP’s like TCS, Infosys and Wipro as well as boutique and regional SI’s


• Extensive external industry network with 3-5 years of SaaS based Marketing and/or CRM Cloud partner channel sales experience


• Proven Thought Leader and Influencer with strong record of go to market experience with SI’s and SaaS, OnDemand and or Cloud technology companies


• Extensive Industry Experience working with partners and their Industry Leaders/P&L owners across all key Industries: FS/Insurance, Retail/CPG, Hi-Tech, HC/LS, Industrial Manufacturing and Public Sector


• Proven ability to build, lead and execute strategy in a cross-functional environment.


• Strong tolerance for ambiguity; able to focus and execute in a changing environment; ability to make things happen.


• Demonstrated analytical, organizational, and project management skills, using relevant information to make timely and critical decisions that affect cross-functional teams and has substantial impact on investments and program effectiveness.


• Demonstrable proof of producing measurable results of influenced revenue or channel sales through global strategic system integrators


• Ability to build and maintain positive working relationships while delivering results in a highly complex, matrixed global organization.


• Strong drive and character qualities that match with company core values and inspires others to follow and act


• Executive presence to lead and manage the most strategic global partners.


• Strong executive selling and business development skills; proven ability to understand different partner GTM and Organizational models.


• Understanding of service offering creation, marketing, lead generation and professional services organization key performance indicators.


• Willingness to travel and Experienced in Global markets, customs and individual country business protocols and dynamics

EDUCATION AND QUALIFICATIONS / SKILLS AND COMPETENCIES

• MS/MBA or other related advanced degree preferred.

LOCATION

North America



EXPECTED TRAVEL

25% - 60% Salesforce.com is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Salesforce.com does not accept unsolicited headhunter and agency resumes. Salesforce.com will not pay fees to any third-party agency or company that does not have a signed agreement with Salesforce.com.



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Posted November 04, 2014 at 05:43AM from LinkedIn http://ift.tt/1sbXuCr

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