Account Executive, Consumer Goods, Global Client and Agency Solutions (GCAS)
Canada, CA - Information Services, Internet
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grow. Using your influencing and relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
As an Account Executive (AE), you'll help to provide integrated, cross-platform advertising solutions. Google has become a leader in this space because we've developed effective products and services targeted to marketers and consumers. The primary responsibility of the AE is to drive and grow new business with Google’s top advertisers. You'll manage business relationships within one of our top accounts to ensure that clients' needs and requirements are met. This will require you to serve as their advocate within Google while collaborating with other Google teams to provide them with a comprehensive portfolio of solutions and options. This is a client-facing sales role requiring deep industry expertise, proven ability and a broad base of industry contacts. A country level AE plays more of a cross-market role to drive global and regional strategy for leading companies. This role will involve travel.
Responsibilities
- Work collaboratively with a team to drive growth with new and existing customers.
- Build and foster long term C-Level relationships with regional client decision makers, as well as their agency counterparts, to be able to build and carry out long-term digital strategies and optimize their advertising investment.
- Develop and manage global and/or regional Joint Business Plans across various Google products and services, countries, and channels, working in partnership with local AEs and regional/global team members. Generate business plans to define your strategies and tactics.
- Support client(s) with the creation of global/regional large scale advertising programs (e.g., global sponsorship campaigns, cross-market product launch or brand campaigns). Manage multiple cross-product opportunities and projects.
- Develop scalable and leading edge solutions for client(s) in order to maximize their use of Google products (Search, Video, Display, Mobile, etc.).
Minimum qualifications
- BA/BS degree or equivalent practical experience.
- 8 years of experience in an advertising sales, business development and/or online media environment.
Preferred qualifications
- 8 years of relevant experience in online sales, advertising, marketing, and business development.
- Experience working with advertisers, agencies and/or clients.
- Knowledge of and established relationships within the advertising industry and the relevant industry vertical.
- Knowledge of traditional as well as contemporary/online marketing tactics and strategy.
- A deep understanding of the digital industry's issues, a vision for its growth, and a commitment to advance Google's forward-looking strategies within the marketplace.
Area
Our Global Clients & Agency Solutions team helps serve some of the world's largest brands. Our dedicated teams of marketing and advertising specialists use their unique skill sets to help shape how companies grow their businesses in the digital age. We aspire to advise our clients on all aspects of their online business strategy. Using Google's broad range of products, we help our clients connect instantly and seamlessly with their audiences.
Sales & Account Management
Transform the way companies interact with customers and help businesses grow.
Learn more about our Sales & Account Management teams
Toronto
Google Toronto is the Advertising Sales headquarters for Canada. Located in the heart of the city, we mirror the diversity of the city with a breadth of teams and roles - including Sales, People Operations, Communications and Marketing.
Learn more about our Toronto office
No salary provided
Posted January 30, 2015 at 08:16AM from LinkedIn http://ift.tt/1Lq5PP2
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